Consulting

1. Discovery Phase
   1. Understand Business Function / Model
   2. Marketing Objectives
   3. Define Customer Persona(s)
   4. Industry / Market Trends
   5. Competitors
2. Marketing Audit
   1. Competitive Analysis
   2. SWOT Analysis
3. Strategy Development
   1. Update Marketing Objectives
   2. Define KPIs
   3. Define UVP
   4. Identify Customer Channels
4. Implementation Support
   1. Project Management
   2. Creative Feedback
5. Analytics Tracking / Optimization
   1. Analytics Analysis
6. Training & Knowledge Transfer
7. Ongoing Support / Periodic Reviews